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In these pleasurable sites of indifferent suicides, mutant biology also explodes into vacant fields transforming them into social networks on the grid pattern of urban development. The measured lawns indicate a new social cosmology reflecting the changing face of the suburbanite. Lawn care, a real growth industry, replicates the same economic activity as the cosmetics industry a decade earlier. Keeping America beautiful now requires the cosmetics' approach to space, as the mirroring of the cosmology of the lived experience of the self. The fusion of the lawn care specialist and the beautician creates the "unconsciousness" of post-hoc suburban life. The aestheticization of all the post-lawns as the ruling metaphysic, then, of the new middle class.
Ultimately, the origin of the suburb could be traced to the demos in classical thought. The country, or what is outside the city, has successfully appropriated the political posture of democracy, changing forever the way in which citizens and assemblies are constructed. No longer the participatory democracy of the New England town assemblies, but now, suburban democracy or life outside the class-ridden town or city of former times, as a gyroscope to political activity. Similar to the reaction one gets to the request to load the dishwasher, local suburban politics has a dampening effect on life. Having shed class politics, suburban democracy also has little need for interest-group politics. Here, politics has to do with the aestheticization of lifestyle: boundaries (roads), waste systems (sewers), education and recreation for the young, and the prevention of the wholesale invasion of private property - continued small invasions of the property principle being acceptable. True to the spirit of indifference, the suburbanite only calls for a limited immune response to parasitical intrusion. The political stability of the suburb comes from the large number of cloned, constituted spaces such as plazas, which ensure that the organism will replicate and be preserved. The genotype is easily recognizable through the sequencing of fast food restaurants, car dealerships, gas bars, carpet outlets, and discount stores. Of course, there are no politics here. In fact, there is nothing to do other than to grow. This biological metaphor is pursued vigorously in other growth areas: tennis, bridge, bible study groups and exercise classes.
From the beginning, TV producers have recognized that their edge is in furthering and exploiting this boredom. Thus, the initial success of the soaps and of TV itself. Without the suburbs, TV would not have so easily displaced other forms of cultural activity. So complete has been the suburban cultural victory (entertainment as the growth industry par excellence) that culture could only turn to TV through the PBS (Public Broadcasting System), which emerged from the mutual desperation (for suburban attention) of the centralized state and of equally centralized cultural organizations. This cultural foray against the spreading indifference of green lawns cannot compete against the postmodern "rural idiocy" (Marx), or as Blake has it, "vegetable consciousness."
The future of America may or may not bring a black President, a woman President, a Jewish President, but it most certainly always will have a suburban President. A President whose senses have been defined by the suburbs, where lakes and public baths mutate into back yards and freeways, where walking means driving, where talking means telephoning, where watching means TV, and where living means real, imitation life.
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